Before the NFL can decide which team is going to enjoy LA's weather, first we have to settle the "who's going to build the field of dreams and where is he going to plant his corn field" questions.
As in sports, there are two competing "teams" trying to build NFL stadiums in Southern California. The newest proposal announced by Anschutz Entertainment Group President and CEO Tim Leiweke calls for spending about $1.35 billion for a 64,000-72,000-seat stadium in downtown Los Angeles. The previous proposal announced three years ago is from Majestic Realty Co. CEO billionaire Ed Roski Jr. for an $800 million 75,000-seat stadium in the hills of Industry, near Walnut and Diamond Bar.
We've compared the two in order to determine which proposal comes out on top. Using almost all criteria, Roski's stadium is a superior choice. Here's why:
Design. Roski's stadium is cheaper to build because of an innovative design concept. The Industry stadium will be carved into the hills and require less steel - that will reduce construction cost. Roski's stadium will be greener than AEG's; it'll use less energy. It would be the NFL's first LEED-certified green stadium. Advantage: Roski.
Site/size. Roski's has clearance for a 2.7-million-square-foot stadium on 600 acres. That's huge. It will be more than just a place to play football games. It will be surrounded by two parking lots - ample room for what NFL fans call "tailgating" activities - as well as basketball and volleyball courts and wave pools for a total "fan experience." Those in the Rowland Unified School District were excited two years ago about a sports medicine facility that students could use for classes. AEG, on the other hand, wants to build the stadium where the Los Angeles Convention Center's West Hall exists; they have only 15 acres. The fan experience will come from fans "tailgating" at nearby private garages, much like Ford Field in Detroit. It will be near bars and restaurants at LA Live. Advantage: Roski.
Location. When Ed Roski spoke to our editorial board, he said he had a hard time convincing the NFL owners that "L.A." doesn't just mean beaches and Rodeo Drive.
In fact, using charts and slides, he told them that most of the 16 million people in Southern California, referred to as "L.A." by people in New York, live in Orange, Riverside, San Bernardino and eastern Los Angeles County. So it makes more sense to build a stadium within an hour or less driving distance from the people's homes than in downtown L.A. or the Westside.
In fact, there are stadiums east of L.A. that do quite well: Angel Stadium, Honda Center, Home Depot Center. In short "L.A." is a big place - more spread out than any other megalopolis. It can fill a stadium located 25 miles east of the downtown skyscrapers. Also, we would ask, Would you rather drive into downtown L.A. or drive to Industry to see a game? Advantage: Roski.
Landing a team. Each developer needs a team. No team has committed to moving to Southern California. The advantage may go to AEG which has L.A. clout on its side, including Lakers legend Magic Johnson. But this is academic until a team commits. Advantage: Neither.
Timing. Clearly, Roski has the jump on his former partners, Leiweke and Anschutz. He has a completed, approved Environmental Impact Report. Industry already has approval to sell $500 million in bonds, of which, $160 million will be spent on improving nearby roadways, offramps, etc.
He has signed deals with Diamond Bar and Walnut to improve infrastructure. And even has approval from the Legislature that blocks all other lawsuits. AEG is at least a year or two away from clearing these hurdles.
Point after: While we favor the Industry stadium, there's no guarantee either will materialize. No cute Hollywood ending about "building it and they will come" works this time. This is all about business and a very fickle NFL with its own internal labor disputes to solve, first. Until then, may the best plan win.
Original Article: PasadenaStarNews.com